Get Noticed On Instagram
Instagram is one of the strongest content marketing platforms out there right now. Influencers are everywhere, brands are making sales through the app, and they have features that compete with every other social media platform (Threads like Twitter, Reels like TikTok, etc.). While it is a strong platform, there is also a lot of competition. […]
7 Sins of Social Media
While many people assume social media is easy and that anyone can do it, that is not always the case. Social media algorithms are constantly changing; keeping up with all the updates and trends can be a lot for someone who does not specialize in the art of social media, especially if they are managing […]
The Key to Facebook Engagement
Everyone has heard of the “algorithms” that social media platforms, like Facebook, use. These algorithms are constantly changing and it can be difficult to keep up with these changes. There are several “hacks” that can help you keep your page relevant and push your content out to the right audience. The frequency of your posts […]
Search Engine Optimization versus Pay-Per-Click
Getting your name out there is hard; everyone knows this. You may hear people talking about SEO and PPC advertising, but it can be difficult to know which is right for your business and what route to take. This holds especially true when you are not really sure what the difference is between the two. […]
How to Build a Bulletproof Newsletter
At this point in the game, email marketing has been around much longer than many other forms of digital marketing. Email marketing is a great way to keep your brand connected with your customers, open a direct line of communication with your customers, build brand awareness, and allow you to collect data on your target […]
Building a High Converting Landing Page
People often focus on the look of a website but forget that the most important part is how many people will convert. A good looking landing page or website is important – most definitely. However, a page that looks good but gets no conversions is basically worthless. You are not paying a designer, hoster, and […]
THe CSRA’s Light The Night Event
Last night, October 5, we honored all those fighting cancer and those who have passed away from the horrible disease at the CSRA’s Light The Night event. LLS, the Leukemia Lymphoma Society, works hard every year to raise money to sponsor patients with blood cancer and further advance research. They help families who are fighting […]
Optimize Your Google Business Profile
We all know that Google is vital for all businesses; while this is usually done through Google Ads and website optimization, it is also done through a Google business profile. If you do not know, this is essentially listing your business on Google to showcase who you are and what you do. It gives people […]
Improve Your Ad Copy
Creating ads is hard, and it’s even harder to know what to write to engage your audience. Even people with similar interests are triggered to make buying decisions by different things. You have to write an ad copy that encourages people to click on the ad, or engage in some way. Why does ad copy […]
Get More From Your Facebook Ads
Meta ads is one of the best platforms for businesses to do paid advertising because it is easy, relatively cheap, and all business pages have access to the platform. Another great advantage is that almost everyone, no matter who your target audience is, has Facebook, Instagram, or WhatsApp. It can be difficult to continue utilizing, […]
