Leveraging the Power of Digital Marketing Strategies in the New Year
As the calendar turns over to a new year, businesses are presented with fresh opportunities to refine their approaches and explore new avenues for growth. In today’s digital landscape, having a well-defined digital marketing strategy is not just an option; it’s a necessity for staying competitive and reaching your target audience effectively. Here are some […]
Choosing the Right Marketing Agency
Digital marketing is everywhere and everyone is talking about what is coming next or how to hop on current trends; everything is digital these days and consumers are spending more and more time on social media. As technology continues to develop and digital users continue to increase, showing up on the internet somewhere is no […]
The Value in Social Media Marketing
In the next year, we are predicted to see over $1 billion spent on social media advertising; over the next five years, it is estimated that over 6 billion people will be on social media. Because of its vast popularity, social media has the potential to boost leads and increase your business’s revenue. When you […]
Happy Thanksgiving from Mad Marketing
Happy Thanksgiving from our team at Mad Marketing! We are so grateful for all of our clients and everyone who supports us; today, we want to take extra time to thank our team for all they do. We would not be here without them! Take a minute to meet everyone! Madison Hollimon – Owner Madison […]
Get Noticed On Instagram
Instagram is one of the strongest content marketing platforms out there right now. Influencers are everywhere, brands are making sales through the app, and they have features that compete with every other social media platform (Threads like Twitter, Reels like TikTok, etc.). While it is a strong platform, there is also a lot of competition. […]
7 Sins of Social Media
While many people assume social media is easy and that anyone can do it, that is not always the case. Social media algorithms are constantly changing; keeping up with all the updates and trends can be a lot for someone who does not specialize in the art of social media, especially if they are managing […]
The Key to Facebook Engagement
Everyone has heard of the “algorithms” that social media platforms, like Facebook, use. These algorithms are constantly changing and it can be difficult to keep up with these changes. There are several “hacks” that can help you keep your page relevant and push your content out to the right audience. The frequency of your posts […]
Search Engine Optimization versus Pay-Per-Click
Getting your name out there is hard; everyone knows this. You may hear people talking about SEO and PPC advertising, but it can be difficult to know which is right for your business and what route to take. This holds especially true when you are not really sure what the difference is between the two. […]
How to Build a Bulletproof Newsletter
At this point in the game, email marketing has been around much longer than many other forms of digital marketing. Email marketing is a great way to keep your brand connected with your customers, open a direct line of communication with your customers, build brand awareness, and allow you to collect data on your target […]
Building a High Converting Landing Page
People often focus on the look of a website but forget that the most important part is how many people will convert. A good looking landing page or website is important – most definitely. However, a page that looks good but gets no conversions is basically worthless. You are not paying a designer, hoster, and […]
