We all know that Google is vital for all businesses; while this is usually done through Google Ads and website optimization, it is also done through a Google business profile. If you do not know, this is essentially listing your business on Google to showcase who you are and what you do. It gives people searching for similar products a quick snapshot of your business. The great news about these profiles is that they are completely free and optimizable! Here are a few things you can do to improve your profile:
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Make sure you have a business profile.
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Add any and all contact information, ensuring it is right.
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Ensure your business description is complete; it is helpful to incorporate keywords.
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Select primary and secondary business categories.
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Allow your customers to message you.
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Add various products and services.
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Ask for reviews from your current customers! It is just as important to be sure you respond to them.
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Upload photos often! Publish posts weekly.
Your Google business profile is a great tool to ensure more customers come across your business; especially if you have a physical location that can be added to Google maps. Optimized profiles have a full catalog of information for users, from website listing to questions and answers. Having and optimizing your profile will improve engagement with your business and boost local ranking; if you need help, give us a call today! We would be happy to work with you!
