Improving Your Rank On Google
Everyone wants to rank higher on Google, but how do you do it? One way is through search engine optimization, which we have discussed extensively. That is not always enough, though. So what do you do? Luckily, there are several things you can still do! The first thing to do is to ensure your technical […]
How to Research your Competitors
Over 85% of companies use social media insights as their main business insights, largely because there are over 4.6 MILLION people on social media. These facts make social media a necessity for growing your business. However, social media is nothing with a strategy. How do you come up with this? RESEARCH AND ANALYSIS! Social media […]
Implementing SEO Into Your Social Strategy
SEO – search engine optimization – seems to be all people talk about. Now you have a basic understanding of the concept and how to utilize it for the web. Did you know that SEO is also used in social media? Yes! Social media platforms are often used as search engines, so it is important […]
Covering the Lake of the Ozarks Shootout
We are so excited to be working with Mystic Powerboats and covering events for them! We will be on site at the Lake of the Ozarks Shootout with Mystic Powerboats, getting more content and adding social media coverage! The weekend will consist of dock parties, a Mystic Owner’s reception, and running the boats at full […]
How Do You Improve SEO?
We have talked about search engine optimization and why it is important for your business, but we have not told you how to improve your SEO. That’s what we are all worried about, right? Let’s dive right into it! 1.Update Content Regularly Search engines are looking at your content and tend to view regularly updated […]
What is SEO?
In short, SEO stands for Search Engine Optimization. You may be asking, “but what does that even mean?” No worries! We will explain it to you! Essentially, SEO is optimizing your website, or improving, to make it appear higher in search results on platforms like Google and Bing! The goal of this is to get […]
MAD FOR A CURE – A LLS Fundraiser
We are so excited to be partnering with the Leukemia & Lymphoma Society, helping them raise money to go towards research, advocacy, and patient support. LLS has helped advance 70% of blood cancer treatment options since 2017 through their research efforts. They also work tirelessly to make treatments affordable, improve the quality of health insurance, […]
What Goes Into a Rebrand?
Rebranding is a tactic that allows companies to change their overall image – logo, colors, font, et cetera. The goal of this is to create a differentiated brand identity as your brand grows and transforms. You could be entering a new market or trying to really differentiate yourself from your competitors. For example, if you […]
Defining Your Brand Strategy
Last week, we talked about identifying your brand. Now, it is time to develop a strategy around that brand that is going to help you grow. This strategy will help you position yourself in front of your ideal customer and stand out among your competition. Consistent, value-driven efforts will go a long way. Let’s look […]
What is your brand?
We often hear people talking about brands, but sometimes it is hard to tell what that really means. A brand is defined as “a sum of how a business or product is perceived by those who experience it.” This perception can come from customers, competitors, employees, and so on. Brands are more about feelings than […]
